What is marketing?

Marketing is about identifying and meeting human and social needs. One of the shortest good definitions of marketing is “meeting needs profitability”. The marketing concept is a management philosophy stating that an organization should strive to satisfy the needs of consumers through a coordinated set of activities that also allows the organization to achieve its […]

Management information system and Computer

The Age of Information – Management information system Business today has access to more information than ever before. The abundance of newspapers, journals, magazines, and television programs, business and government reports, and seminars has led many commentators to label this the Age of information. Every manager cannot use all available information. The challenge is to […]

Begin typing your search term above and press enter to search. Press ESC to cancel.

Back To Top